EB Horsman & Son Announces Appointment of New Chief Revenue Officer

EB Horsman & Son, one of the fastest-growing full-line electrical wholesalers in North America, recognized as a Canada’s Best Managed company for over 15-years and one of Canada’s largest Employee-Owned businesses (ESOP), is proud to announces the appointment of Steve Crocker as Chief Revenue Officer (CRO), effective May 16, 2024.

Steve brings more than 30 years of experience across multiple roles in the industry, including General Manager, Regional Manager, District Manager, Branch Manager, and Outside Sales. His varied roles have given him a deep understanding of sales, profit and loss (P&L) management, new business development, account management, and operational leadership within various sectors of the electrical industry.

In his last position, Steve served as Senior Vice President, overseeing the sales and P&L aspects of the company’s construction sector. He managed a team of more than 1100 skilled professionals and was tasked with crafting and implementing the strategic vision and direction for the business.

Steve earned his Bachelor of Arts degree in Political Science from the University of Victoria.

In his new role at EB Horsman & Son, Steve will play a pivotal role as a key member of the Executive Leadership Team. He will work closely with his colleagues to offer leadership, guidance, and support in implementing the company’s strategic objectives, aiding in the realization of EB Horsman’s long-term vision.

For more than a century, EB Horsman & Son has been delivering full-line electrical, process instrumentation, industrial automation, lighting supply and design, data communication and commercial project services to customers throughout Western Canada. A leader in the electrical supply business, EB Horsman & Son is enhancing its proven legacy and trusted reputation by leveraging its strengths to achieve sustainable, strategic expansion. Through its ongoing investment in customer experience, the company expects to further strengthen its commitment being the Electrical Distributor of Choice!

“Steve’s appointment as Chief Revenue Officer marks a significant step forward for EB Horsman & Son,” says Tim Horsman, President & CEO. “His extensive experience and strategic acumen align perfectly with our vision of driving customer experience and long-term enterprise value. We are excited about Steve’s appointment as CRO because it signifies our commitment to driving growth and enhancing our industry leadership. With Steve onboard, we’re laying the foundation for a thriving future, further solidifying our position as a leader in Western Canada’s electrical, industrial automation and process instrumentation industry.”

Please join us in welcoming Steve to the EB Horsman & Son family as our new Chief Revenue Officer. We look forward to the valuable contributions he will bring to our organization.

About EB Horsman & Son

Founded in 1900, EB Horsman & Son (EBH) is the largest independent, employee and family-owned electrical distributor in Western Canada. Headquartered in Surrey, British Columbia, EBH operates from 20 branches, 2 corporate offices, and 2 distribution centres in South Surrey and Northwest Edmonton. EBH provides an extensive range of electrical, industrial, lighting, data communications, automation, controls, motion, & process instrumentation products, complemented by specialized services such as technical support, training, and inventory management. Recognized as one of Canada’s Best Managed Companies, EBH is committed to excellence in serving its customers. For more information, visit www.ebhorsman.com or email info@ebhorsman.com.